What Actually Makes a PNG Smaller
-
Reduce the dimensions
This is the reliable lever. Halving width and height leaves a quarter of the pixels, and the file shrinks accordingly. Use the resize option above and set the largest size the image will actually be displayed at.
-
Convert to WebP
WebP supports transparency like PNG but compresses far better. For most PNGs on the web this is the single largest saving available. Pick WebP as the output format above.
-
Convert to JPG
If the image is a photograph and does not need transparency, JPG will be far smaller. Set JPG as the output and use the quality slider. Transparent areas will be filled with white.
-
Keep the original
If neither resizing nor converting suits you, the original PNG is already close to the smallest it can be losslessly. Keeping it is a legitimate outcome, and this tool will say so rather than inventing a saving.